top of page
  • Writer's pictureKCStark

Real Estate Agents: The World Just Changed 60-80% Drop in Agents Predicted

Major Shift in Real Estate: NAR's $418 Million Settlement to Revolutionize Home Buying and Selling


In an unprecedented move, the National Association of Realtors (NAR) has agreed to a massive $418 million settlement, potentially transforming the real estate landscape in the United States. This decision comes after extensive litigation challenging the traditional commission structures of US real estate agents. As we dive into the implications of this settlement, it's clear that the future of buying and selling homes in America is poised for significant change.


Written Agreements for Buyer Agents: Starting in July, buyer agents will be required to enter into written agreements with their clients, formalizing their relationship and fees.
Major Shift in Real Estate: NAR's $418 Million Settlement to Revolutionize Home Buying and Selling
Major Shift in Real Estate: NAR's $418 Million Settlement to Revolutionize Home Buying and Selling

A New Era for Home Transactions


At the heart of this settlement is a fundamental shift in how real estate agents negotiate commissions, aiming to reduce fees and alter the dynamics of home transactions. Here's what you need to know:


  • Lower Commission Fees: Analysts predict that the settlement will increase pressure on buyer agents' commissions, leading to a trend towards lower overall commission rates in home transactions.

  • Changes in Commission Negotiation: Traditionally, sellers paid a commission—often around 6%—split between the buyer's and seller's agents. This settlement disrupts that model by removing the ability of agents to list compensation offers on multiple listing services (MLS), pushing these negotiations off such platforms.


The Background and Impact


This landmark settlement follows a Missouri jury's $1.8 billion verdict last year.


The Potential Ripple Effects:


  • Industry Transformation: The shift could reduce the annual commission pool by over 30%, reshaping the real estate industry's economic model.

  • Reduced Number of Agents: With lower commissions, we might see a 60% to 80% reduction in the number of real estate agents as the market adjusts to the new structure.

  • Market Adjustments: Real estate giants like Zillow and brokerage firms have already felt the stock market's reaction, signaling immediate impacts on their business models and revenue sources.


Unintended Consequences: A Look at the Other Side


While the $418 million settlement by the National Association of Realtors (NAR) signals a shift in real estate transactions, history suggests that significant changes can also bring unintended consequences.


As we explore the potential downsides, it's essential to consider the broader implications for buyers, sellers, and the real estate workforce.

Impact on Buyers and Sellers


Before the establishment of standardized practices and regulations in the real estate industry, the market was a fragmented landscape, often leading to confusion and mistrust among buyers and sellers. The absence of a unified system resulted in:


  • Inconsistent Information: Buyers had limited access to listings and market data, making it difficult to make informed decisions.

  • Varying Commission Structures: Without standardized commission rates, negotiations could become contentious, with buyers and sellers not always clear on what they were paying for.

  • Potential for Misrepresentation: The lack of a regulatory body meant less oversight on transactions, increasing the risk of fraudulent activities.


These historical challenges underscore the importance of a balanced approach to reforming commission structures.


While the aim is to lower costs and increase transparency, it's crucial that these changes do not inadvertently reintroduce past inefficiencies and vulnerabilities into the real estate market.

Economic Implications for Real Estate Professionals


The settlement's implications extend beyond buyers and sellers to potentially affect thousands of real estate professionals. A dramatic reduction in the number of agents, as some analysts predict, could mean:


  • Loss of Livelihood: For many, real estate is not just a job but a career built over years, if not decades. A significant reduction in agents could disrupt lives and communities, particularly in markets where real estate is a major economic driver.

  • Decreased Service Levels: Fewer agents might lead to a decline in the level of personalized service and expertise available to buyers and sellers, impacting the overall quality of real estate transactions.


The Core Issue: Supply and Demand


While the focus on commission structures is important, it's crucial to recognize that the real issue affecting housing affordability is the fundamental economic principle of supply and demand. High housing prices are primarily driven by:

  • Limited Housing Supply: In many areas, there simply aren't enough homes to meet demand, driving up prices and making affordability a significant challenge.

  • Increasing Demand: Factors such as population growth, urbanization, and economic conditions continue to fuel demand for housing, further exacerbating affordability issues.

  • Addressing these core issues requires a comprehensive approach that goes beyond commission reforms.

  • Investments in new housing construction, zoning reforms to allow for more density, and policies aimed at encouraging first-time homeownership are critical components in tackling the affordability crisis.


Moving Forward with Caution


As we navigate the aftermath of the NAR settlement and its intended reforms, it's imperative to proceed with caution, ensuring that efforts to improve transparency and reduce costs do not inadvertently reintroduce past challenges or exacerbate current ones.


A thoughtful, balanced approach that considers the needs of buyers, sellers, and real estate professionals alike, along with a focus on the underlying issues of supply and demand, will be essential in truly making housing more accessible and affordable for all.

bottom of page