With upward of 50 percent of all searches expected to be voice-driven by 2020 according to Comscore, now is the time for digital businesses to start concentrating on how to get their content to be seen by Google as the most relevant result for users' queries. What variables does Google use to determine the best possible result for questions asked through its Google Assistant? We're glad you asked!
While relevancy is certainly going to be an important factor, there are othe
During the 2017 holiday shopping period, Amazon reported it sold “tens of millions” of devices powered by Alexa, and millions of Prime members searched for these items using an Alexa-powered device. As Web browsing with a keyboard is dying out, let's look at why businesses need to optimize for voice search, fast. As far back as 2014, Google’s official blog reported that 55 percent of teens and 41 percent of adults in the U.S. were already surfing the Web with voice search. No